Ardmore

Client Team

John Keane

John Keane

Chief Executive Officer

Ex rugby player who can’t hang the boots up, now coaching U14s. Work, life, play - it’s all about marginal gains. 100 things done 1% better… seems to work for the All Blacks!

Miriam Moertl

Deputy Managing Director

Miriam drives Ardmore's commercial strategy and operations and is the senior point of contact for many of Ardmore's major clients.

Amy Henderson

Head of Client Services

Amy drives Ardmore's commercial success and client satisfaction by leading the Client Services team in pursuit of the highest level of service and quality assurance.

Karen Casey

Senior Account Director

Works within the client services team as Senior Account Director. Karen has over 20 years’ experience in advertising and marketing, connecting the agency’s creative delivery with the client’s needs and focusing on delivering effective and highest quality results.

Marc Casey

Senior Account Director

A sports nut and self-proclaimed “readaholic,” Marc has spent 25 years in the business, managing award-winning campaigns for some of Ireland’s top companies and organisations. His hair may look more ‘Roger’ than ‘Don’ these days (if you know, you know), but his passion for advertising is stronger than ever.

Paul James

Strategic Business Director

Alongside supporting Client Services and the Senior team, Paul leads all new business projects and strategies and Ardmore's ACT initiative.

Ed Henderson

Planning Director

Ed provides clients and the wider team with insights gleaned from studying markets and data (and informed by best practice planning models) that shape a well-informed strategic brief for client campaigns.

Alex Thompson

Planner

Alex, our resident Advertising Psychologist, provides research and insights gleaned to drive and shape creative and media briefs for client campaigns.

Sam Mcilveen

Business Development Director

Interested in what makes people tick or is it tock. A seasoned advertising professional with a track record in delivering positive outcomes, once a player of the game now a touch line rugby fan, enjoys a spin on bicycle in the absence of hills and the occasional round of golf
Emma Sharples

Emma Addison

Account Director

Emma is the central senior contact for many of Ardmore's clients, including Stena Line, Translink and Lidl, adding value and insight and overseeing all agency resources, ensuring quality control and delivery of the contract.

Steven Johnston

Account Director

Steven is an Account Director within the client services team. With over 8 years in strategic client growth and development in both digital and traditional media, Steven brings a rounded approach to businesses seeking to grow in an increasing digital age with emphasis on full-funnel marketing strategy.

Lynne Philips

Senior Account Manager

With quite the background in brand management Lynne adds brand and digital expertise to our Client Services team, while managing the day-to-day delivery of projects for Starplan, Property News and more.

Emma Murdock

Account Manager

Emma works within the client services team as Account Manager. With in depth knowledge in both marketing and social media, Emma has a great understanding of how to ensure the success of a business and understands the fundamentals in client support for growth
Naomi Drennan

Naomi Drennan

Account Manager

Naomi supports the Account Directors and Account Managers helping deliver on the day-to-day contract requirements for many of Ardmore's biggest clients, while contributing to Ardmore's marketing and profile strategies.
Eve McCloskey

Eve McCloskey

Account Manager

Eve supports the Account Directors and Account Managers helping deliver on the day-to-day contract requirements for many of Ardmore's biggest clients, while contributing to Ardmore's marketing and profile strategies.

Sarah Cowden

Account Manager

With a background in production, Sarah is just as good at delivering projects for her clients as she is with punchlines in the office. As an avid hockey player, when she's not scoring goals on the pitch, she's scoring briefs for her clients.

Matthew Donnelly

Account Executive

Matthew supports the Account Directors and Account Managers helping deliver on the day-to-day contract requirements for many of Ardmore's biggest clients, while contributing to Ardmore's marketing and profile strategies.

Ella Mulcahy

Junior Account Executive

Ella is a CAM placement student at Ardmore, gaining hands-on experience in marketing and advertising. She is focused on developing her skills and contributing to creative projects within the agency. Whenever she isn't working she is always shopping in some form; if only her budgeting skills were as good with her own money as it is with the client's!

Kyra Doherty

Junior Account Executive

Kyra is currently on placement from Ulster University studying CAM. She enjoys playing Camogie in her spare time making her a team player on and off the pitch. So whether it's monthly billing or tight turn around times, she is ready to tackle anything

Amy Armstrong

Account Director

Media Team

Alison O'Neill

Media Director

As Media Director, Ally leads the media team in providing data and insight-led media strategies to maximise client budgets. She is also a figurehead representative for Ardmore's in Worldwide Partners.
Tory Anderson

Tory Anderson

Senior Media Manager

Tory develops and executes data-led media plans, ensuring the highest level of media planning performance while constantly looking for new innovations and media ideas.

Chester Moore

Media Manager

What do you get if you cross an English Literature graduate with a professionally trained chef? A media planner in existential crisis with a great lunchbox.

Lily Boyd

Media Executive

I am a recent graduate from The University of Exeter. With a predominantly sales-orientated background, I am now excited to jump into the world of media!

Business Team

Louise De'Ath

Group Financial Director

Theresa is our Finance Manager, managing accurate billing of production accounts. When not working hard in finance she tries her best to see a new part of the world each year on at least one of her four holidays a year.

Ciara Hughes

Talent & HR Director

Ciara is an experienced HR Director specialising in creative and dynamic work environments, with a passion for building vibrant, people-centred cultures in the advertising industry. With a background in talent acquisition, employee relations, and culture building, Ciara works to attract top talent and foster a workplace that encourages innovation and collaboration.

Ciara’s expertise lies in aligning HR strategies with the unique needs of a creative agency, ensuring that teams are empowered, inspired, and equipped to deliver groundbreaking work.

Michele McEvoy

Executive Assistant

Alongside providing Executive support for John and the Ardmore Board of Directors, Michele is one of our in-house language geeks and can be relied upon to help you mind your P&Qs!

Nikki Jowett

Finance Manager - Purchase Ledger

Nikki is an experienced finance administrator who manages supplier invoices, purchase orders and payments.

Denise Marshall

Finance Manager - Sales Ledger

Denise is a Holywood local who keeps our finances, managing the accurate billing of media and government accounts.

Theresa McKinley

Finance Manager - Sales Ledger

Theresa is our Finance Manager, managing accurate billing of production accounts. When not working hard in finance she tries her best to see a new part of the world each year on at least one of her four holidays a year.

Alice Stevens

HR & Office Administrator

Alice is a member of the Business Team in the role of HR & Office Administrator; Alice brings with her a wealth of knowledge and experience in HR, office administration and service management, from the charity and health sectors.

Lois McNeill

Receptionist

Lois is the agency’s receptionist and front of house within the Business Services team. Her role entails welcoming clients and visitors to the office and managing room bookings and catering for various meetings. She also looks after organizing travel arrangements for staff and ensures the smooth operation of our office facilities – and always with a smile!
Monika Bienkowska 2

Monika Bienkowska

Office Facilities

Monika looks after the Ardmore office, making sure it’s always welcoming for our staff and visitors.

Digital Team

Kerry Plante

Digital Marketing Manager

Kerry, Digital Marketing Manager at Ardmore, has eight years of experience in digital marketing. Currently overseeing digital projects to elevate the agency’s digital marketing efforts and profile-building initiatives, Kerry also leads the Social Media team in implementing content creation and social media advertising for clients such as Translink, Lidl, and Dromona. She has previous agency experience and has also worked in the travel, manufacturing, and wedding and events sectors in a marketing and advertising capacity.

Hannah Saul

Social Media Content Creator

As Ardmore’s Social Media Content Creator, Hannah is dedicated to crafting captivating, platform-specific content that aligns with our clients’ objectives.

Hannah's expertise encompasses social media management, campaign support, copywriting, paid advertising and leveraging performance marketing to ensure our campaigns are not only creative but also effective. She lives and breathes all things social!

Sarah Jane King

Social Media Executive

Sarah Jane, our Social Media Executive, is undertaking an apprenticeship program at SRC in conjunction with Open University in Digital Marketing, Advertising and Communications. She works very closely with our social media team and clients such as Dromana, Phoenix and Translink.

Paul O'Kane

Senior Web Developer

A Senior Web Developer with a passion for creating engaging digital experiences. Specialising in problem-solving, Paul builds and maintains WordPress websites that put user experience (UX) front and centre at every stage. His goal is to bring each client’s vision to life online. When Paul's not coding, you can catch him spinning grooves and beats at bars around Belfast.

Lauren Lewis

Web Developer

Lauren is our web developer with a degree in Interactive Multimedia Design from Ulster University. Turning coffee into code since 2019—where creativity and caffeine make the perfect blend!

When not crafting websites, she’s often found on the football field, bringing the same energy and teamwork to every game!

Creative Team

Paul Bowen

Executive Creative Director

Paul is the senior Creative for the Ardmore group and drives all creative strategies and direction as well as directing all creative operations within Ardmore, including conceptual creatives, design studio, digital design, copywriting and videography.

Chris Lyttle

Group Creative Director

As Group Creative Director at Ardmore Group, Chris is the catalyst for groundbreaking creative that goes beyond the expected and delivers real impact. With a commitment to excellence, he champions bold ideas and empowers his team to push their creative limits, fostering a culture where creativity thrives and game-changing concepts come to life.
Eoghan Doherty

Eoghan Doherty

Creative Director

Eoghan drives creative strategy, direction and production of creative assets for Dale Farm, Intrepid Spirits, MCS and many of Ardmore's biggest clients. Digital content is Eoghan's big strength, bringing something totally different to Ardmore's creative offering.
Jim Magee

Jim Magee

Creative Director

Jim drives creative strategy, direction and production of creative assets for many of Ardmore's biggest clients with brand design being one of his major areas of expertise and flair.
Cahir McDaid

Cahir McDaid

Senior Creative Copywriter

Cahir plays an integral role in the ideation and development of big creative ideas and crafts clear, concise, and compelling copy for clients, while studiously avoiding the overuse of alliteration.

Glenn Irwin

Senior Creative

Glenn develops and produces all campaign concepts and creative solutions for the likes of Gr8fires, Starplan and Translink. With a flair for design, Glenn is our great all rounder.

Kirk Moffatt

Senior Creative

Kirk has decades of experience building bespoke brands, crafting campaigns, illuminating illustrations, working with web and capturing compelling content for clients far and wide. With his skills, Kirk’s a go-to-guy for any creative contribution.

Matt Rolfe

Senior Videographer

Matt has spent the last 11 years in Leeds working for a Digital Agency as a Video Editor, and then moved to a Video Production Company undertaking filming and editing. Working with clients like Yorkshire Tea, Schweppes, and Bettys, has given Matt a passion for creating memorable work.

Moving to Northern Ireland in 2024, Matt has moved with his family, to relocate with help from the in-laws. Two highlights of Northern Ireland for me: Living in County Armagh, the home of apple county and Fifteens.

Malachy McCrudden

Production Manager

Malachy has worked within the creative industry for several years, gaining the skills and necessary experience to bring creative people, processes, and projects successfully together.

Callum McCarthy

Animator

Five years deep in the animation grind, making brands pop, visuals one of a kind. From Harley Davidson eLearning you couldn't ignore, to making Ardmore advertisements that clients adore.

Jordan Gault

Animator

With seven years of experience in animation, Jordan brings characters and stories to life through a blend of creativity and technical skill. He has a keen eye for detail and a deep commitment to storytelling, and he's had the pleasure of working on a wide range of projects, each one an opportunity to add a unique touch.

Outside the studio, Jordan enjoy watching football—though playing is another story, as he's pretty useless on the pitch! When Jordan's not caught up in animation or football, he loves unwinding with a round of golf, always striving for that elusive perfect swing.

Luke Crymble

Videographer

Hi there! I'm Luke Crymble, also known as "Cry Visuals," which is the name I use in my work as a Content Creator. I've been doing this for quite a few years now. When I'm not creating content, I really enjoy cooking and trying out different kinds of food. Another big hobby of mine is playing ice hockey. I'm the goalie for the Falcons, a team based in Dundonald, Northern Ireland, and we play in the B League. I started playing ice hockey just over a year ago, mainly training with the Belfast Foxes, but I play for the Falcons during their season and for league games.
If you've got any more questions or want to know more about me, just let me know!

Orlaigh Campbell

Graphic Designer

Orlaigh works with the senior creative team to deliver day-to-day creative briefs including outstanding design, formatting and set up of assets, amends etc.

Sharan Kaur

Graphic Designer

Sharan has touched just about every client Ardmore has worked with in the past 20 odd year. She works with the senior creative team to deliver day-to-day creative briefs including outstanding design, formatting and set up of assets, amends and is an expert in finished art.

Holly Quinn

Graphic Designer

Holly works closely with the creative team to design and deliver impactful visual content across digital and print media tailored to engage audiences and elevate each client’s brand presence.

Jack Blaney

Graphic Designer

Jack is studying Graphic Design and Illustration at the University of Ulster.

Mia Minnis

Junior Designer

Mia is studying Graphic Design and Illustration at the University of Ulster.

LK Communications

Nikki Larkin

Managing Director

Nikki is founder and Managing Director of LK Communications. With a wealth of contacts and connections and a brimming events diary, Nikki was proud to lead her team to victory recently at the CIPR Pride Awards, landing the prestigious ‘PR Consultancy of the Year’ accolade, the second time for the agency.

Dave Cullen

Director

A former international journalist and editor with keen nose for news, Dave is a talented storyteller, writer and reputation enhancer, driving PR and Comms strategy for all LK’s major clients.

Paula McNulty

Director

International award-winning marketing communications director with over 25 years’ experience working with multi-faceted, UK-wide, and global businesses. Commercially savvy with well-honed entrepreneurial business skills, focused on the bottom line. Well-polished interpersonal communication and presentation skills, with the ability to easily build and maintain relationships. Enthusiastic, creative industry leader who brings an extra special finesse to everything and has a proven track record of delivering exceptional results. Committed to lifelong learning, continued professional development and mentoring others.

Amy Millar

Client Director

As Client Director, Amy manages the delivery of external communications activity and media relations for key clients including Visit Belfast and Galgorm Collection, spanning business announcements, corporate profiling and CSR initiatives.

Simon Cunningham

Client Director

Simon Cunningham is a Client Director at LK Communications, where he devises and implements PR and communications strategies for clients including Lookers, Gas Networks Ireland and Aflac.

Kayleigh Tinney

Senior Client Manager

Kayleigh is the PR Client Manager for LK Communications and manages the day-to-day delivery of communications plans for key clients Galgorm, Lidl Northern Ireland and Visit Belfast. She is also Chair of the PRCA NextGen Committee in Northern Ireland.

Lucy Franklin

Client Executive

Lucy is LK Communications PR Client Executive – vital in the smooth running of our client accounts. Always smiling, Lucy is a skilled copywriter and communicator. When she’s not on the go for our clients, you’ll find Lucy practicing her Zen on her yoga mat!

Built For Growth

Andrew McComb

Co-Head of Consultancy & Services

Andrew manages BFG alongside Leanne and, like his business partner, has more than ten years’ experience in eCommerce. He is dedicated to helping his colleagues and clients reach their potential so they can achieve amazing things together.

Leanne Blair

Co-Head of Consultancy & Services

Leanne manages BFG alongside Andrew with more than ten years’ experience in digital performance marketing and eCommerce. She is dedicated to delivering amazing results and ROI to help clients of all sizes grow their digital sales.

Courtney Duncan

E-Commerce Consultant

Courtney works closely with our clients to help them grow their online revenues through organic and paid strategies across the digital channels.

Chris Steele

E-Commerce Consultant

Chris helps our clients achieve their full online potential and provides strategic direction across organic and paid marketing channels.

Aimee Creighton

Affiliate Marketing & E-Commerce Consultant

Aimee helps clients manage their affiliate marketing programmes, alongside driving incremental sales through strategic recommendations.

Rhys McGregor

E-Commerce Consultant

Rhys specialises in Shopify website builds and providing strategic direction across various channels and also helps clients improve their online sales through conversion rate and search engine optimisation.

Amy Cochrane

Web Graphics Designer

Amy works in the design and development of websites and marketing assets for BFG clients’ online campaigns.

Karina McGourty

Senior Digital Designer

Karina is involved in the design and development of websites (with a special focus on eCommerce) and delivers conversion solutions to help our clients achieve their business goals.

Andrew Lemon

E-Commerce Digital Marketing Consultant

Andrew has a wide range of experience across digital, PR and consulting. He specialises in the strategy, implementation, and optimisations of our client’s digital marketing activities across Google PPC, Paid Social and Programmatic.

Klair White

Affiliate Marketing Consultant

Klair is involved in the management of affiliate programmes and cultivates partnerships with global digital publishers to assist in the further growth of eCommerce businesses.

Alice Salmon

Digital Marketing Consultant

I’m Alice, a digital marketing consultant at Built For Growth Digital, specialising in PPC Advertising and Paid Social Media helping eCommerce businesses grow their website traffic and conversions.

Darragh Mullan

eCommerce Consultant

E-Commerce consultant, I have over 8 years experience helping business and clients maximize their online presence and boost revenue streams through Search Engine Optimization, User experience and more.

Lauren Duddy

Digital Marketing Manager

Lauren is our Digital Marketing Manager at Built For Growth Digital with over 4 years of experience in Pay Per Click (PPC) and Paid Social advertising. She's worked with a variety of direct-to-consumer and B2B businesses across the UK & Ireland, helping them grow their online presence through tailored digital strategies. Lauren's expertise spans across PPC and paid social platforms, where she leverages data-driven insights to boost brand visibility and drive targeted traffic and conversions to e-commerce websites. What she enjoys most about her role is supporting businesses in expanding their reach and strengthening their brand identity online.

Confluence

Simon Hamilton

Managing Director & Co-Founder

Simon is Managing Director and Co-Founder of Confluence Consulting, the Ardmore Group’s government relations and stakeholder engagement specialists. Simon served as Minister of Finance, Minister of Health and Minister for the Economy in the Northern Ireland Executive, before spending 4 years as Chief Executive of Belfast Chamber of Commerce.