There are so many reasons to fall in love with Phoenix Natural Gas and with February being the month of love, we felt it was time for Jim to profess his love to Jane in the only way he knows how.
Hand-illustrated in the agency, the creative was a lot of fun to work on. Stemming from the fact that 93% of connected customers would recommend switching to Natural Gas (MRNI, December 2015), our creative gives unconnected customers the reasons they too should switch to Natural Gas. Instant, constant heat that never runs out. Exactly what you want to hear in the coldest month of the year!
Our campaign is live on outdoor, press, digital and in door drops until Valentine’s Day. A special animated version of the creative is also running in Victoria Square on the large screen and digital screens.