Rushmere | Back to School

 

The back-to-school period is widely considered as retail’s second-most important selling time. This year we were delighted to work with Rushmere on their back-to-school advertising campaign.

Ardmore’s main objective was to position Rushmere as a shopping destination that meets the family’s back-to-school needs. We highlighted that parents could avoid the stress of the back-to-school scramble by getting all they needed in one location.

We developed a campaign using a mix of digital and outdoor advertising. Our digital team developed content including a promoted Facebook post, Rushmere e-zine and strategically placed MPU and leaderboard adverts. All digital content linked back to the offers page on the Rushmere website which included relevant back-to-school offers.

We also implemented targeted outdoor advertising in primary catchment areas and featured on-mall advertising.

Get in touch to find out how Ardmore can help you reach your target audience.

 

Our work delivers spectacular results for our Clients.

Get in touch

Ardmore House Pavilions
Kinnegar Drive Holywood
Belfast
BT18 9JQ