Translink | Dublin Direct Campaign

NI Railways have launched additional Services to Dublin over the Summer - for only £25, you can depart Belfast at 9.35am and Dublin at 6pm, every Thursday and Friday and Saturday until 10 September.  Excellent value and the perfect excuse for a day of sightseeing or a bit of shopping! 

To promote the additional services, we developed an impactful campaign headline that explained the offer in two words; ‘Dublin Daytripper’. Using a beautiful image of Dublin and a large headline fare, the creative lent itself to all campaign formats; portrait and landscape. 

Running on outdoor, digital and press throughout June and July, the campaign is supported by marketing collateral. 

003157 NIR Dublin Daytripper Body Image 1.jpg
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003157 NIR Dublin Daytripper HEADER Image.jpg

Our work delivers spectacular results for our Clients.

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Kinnegar Drive Holywood
Belfast
BT18 9JQ