As big rugby fans in Ardmore, we couldn’t have been more excited to work on this campaign and develop new creative.
Translink are working in partnership with MasterCard and the Rugby World Cup on the launch of a fantastic competition prize for an all-expenses paid trip for 2 people to attend the Rugby World Cup final on Saturday 31 October!
The mechanic for entering this competition is to use your MasterCard to purchase your Translink ticket to be in with a chance of winning, that simple!
This campaign is being rolled out across multiple platforms including outdoor bus formats – supersides, t-sides and a bus hug and there will be a presence at Translink stations to garner maximum impact province-wide. A Facebook promoted post will gain further promotion in the social media space.